573-687-4663

Refer Sellers for Auction & Earn a Referral Fee at Closing

Heartland Auction Group partners with licensed real estate professionals and appraisers working with property owners considering a sale.

Not every property is best suited for a traditional listing. In many cases, an auction can create urgency, attract competitive bidding, and provide a defined timeline for sellers. If you work with property owners who may benefit from an auction strategy, we welcome the opportunity to collaborate.

Refer a Seller Call or Text 573-687-4663

Who This Is For

Licensed Real Estate Agents
Certified Residential & General Appraisers
Estate and trust professionals
Anyone advising property owners on value or sale options

Why Refer to Heartland Auction Group

Online auctions create urgency and competitive bidding
MLS exposure and national online syndication
Option to accept traditional offers prior to auction
Backup plan: convert to standard MLS listing if reserve is not met
Backed by real estate brokers and mortgage professionals

Types of Properties That May Be a Good Fit

Unique or difficult-to-value properties
Farm and land
Estate or inherited properties
Investment or rental properties
Sellers wanting a defined timeline

How It Works

You refer the seller or make an introduction
We evaluate the property and seller goals
If it’s a fit, we structure the auction strategy
A referral agreement is completed if applicable
Referral fee is paid at closing

Submit a Referral

Tell us about the property and situation below. We’ll review and follow up quickly.

✔ Takes less than 60 seconds • ✔ No obligation • ✔ We’ll review and respond quickly

Your Name (required)

Company Name

Your Role (required)

Do You Hold a Valid Real Estate License? (required)

State Licensed In (if applicable)

Phone Number (required)

Email (required)

Seller Name

Seller Phone Number

Property Address or General Location

Property Type

Tell us about the situation

Referral compensation is available only to individuals holding a valid and active real estate license (from any U.S. state) and is subject to applicable laws and a signed referral agreement.

If you're not licensed, you're still welcome to refer someone—we truly appreciate it.

☕ At minimum, we’ll owe you a good cup of coffee.

And who knows… you might even get to keep a cool Heartland Auction Group mug.

☕ Grab Coffee & Talk Auctions

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Bid from anywhere. Sell for more.

We regularly serve sellers and buyers across Boone, Audrain, Callaway, Cole, Monroe, Howard, Randolph, Cooper, Saline, and Pettis counties.

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Real Estate Brokerage Services Provided By:
Juncture Real Estate, LLC. — 816-479-4700