Whether you are selling a farm, land, or agricultural assets because of retirement, downsizing, an estate, or simply a change in plans, Heartland Auction Group can help you determine the best path forward.
We offer auction, traditional listing, and hybrid selling strategies designed to maximize exposure and help you move into your next chapter with confidence.
Mid-Missouri sits at the intersection of productive row-crop country, established cattle and hay ground, and some of the strongest deer and turkey habitat in the Midwest. According to the 2025 Missouri Farmland Values Opinion Survey by MU Extension, local farmers account for nearly 35% of buyers, while recreational buyers and investors make up over 20% each. The right marketing strategy depends on the type of land you own.
Productive cropland draws strong interest from neighboring operators and investors. We position tillable tracts with soil productivity data, FSA records, drainage information, cash rent history, and crop reports so qualified buyers can evaluate income potential before auction day.
Grass farms, mixed-use livestock ground, and small cattle operations attract a different buyer pool. Marketing typically highlights water sources, fencing, working facilities, carrying capacity, and proximity to local sale barns.
Missouri is a top-tier whitetail destination (ranked #7 nationally by Boone & Crockett). Recreational tracts benefit from marketing that showcases habitat features, food plots, timber stand quality, deer sign, and proximity to public land like Mark Twain National Forest.
Timberland saw a 14.7% value increase in 2025. Combination tracts (tillable + timber + hunting) often perform exceptionally well in multi-parcel auctions because they appeal to multiple buyer categories simultaneously.
Smaller acreage tracts with utilities, blacktop frontage, or hilltop home sites round out our offerings and frequently sell extremely well alongside larger farms in multi-parcel formats, capturing residential demand in rural areas.
For many families, there comes a time when the farm is simply more than they need to manage. The kids are grown, the work is heavier than it used to be, and it may be time to simplify.
If you are considering selling all or part of your property, we can help you review your options and create a strategy that fits your goals, timeline, and next step.
In some situations, property is being handled after the passing of a loved one. This can be overwhelming—especially when multiple heirs are involved or decisions need to be made quickly.
We work with families, executors, and attorneys to help navigate the process with clarity and respect. Whether the property is ready to sell or you are still figuring things out, we are here to help.
For many Missouri landowners, the auction method is the most direct way to find true market value. Unlike a traditional listing where an asking price invites negotiation, a land auction brings every qualified buyer to the table on the same day and lets competitive bidding establish the price.
Most auctions follow a structured timeline of 30 to 60 days from agreement to auction day, with closing scheduled 30 to 45 days after the gavel falls.
The seller establishes a confidential minimum price. If bidding does not reach that threshold, the seller can decline the high bid. Most Missouri farmland auctions are reserve.
The property sells to the highest bidder regardless of price. This format often draws the largest crowd because buyers know the land is guaranteed to change hands.
Larger farms are divided into tracts. Buyers may bid on individual tracts, combinations, or the entire property. The configuration that produces the highest total wins.
Bidders can participate in person, online, or both simultaneously. High bidders sign a non-contingent agreement and pay a nonrefundable deposit (usually 10%).
Inheriting a farm is often a mix of meaningful family history and difficult logistics. There may be multiple heirs in different states, an open probate matter, or tenant farmers with crops in the field. The 2025 MU Extension survey noted that a significant share of land sales (37%) come directly from estates.
Most auctions follow a structured timeline of 30 to 60 days from agreement to auction day, with closing scheduled 30 to 45 days after the gavel falls.

Selling a Missouri farm is rarely just a financial decision. It often involves family history, retirement plans, estate timelines, and doing right by the next generation. Auction provides a defined sale date, a transparent process, and a market-driven price.
You know exactly when your property will sell and when proceeds will be available, which is crucial for tax planning, estate settlement, and reinvestment.
Auction purchase agreements typically have no financing, inspection, or appraisal contingencies. Once the high bid is confirmed, the sale is firm.
When heirs are involved, a public auction removes the awkwardness of one family member buying out another in private. Everyone has the same chance to bid.
You don’t need to have everything figured out. Fill out the form below, and we’ll help you explore your options.
Whether you are ready to sell now or just starting to consider retirement, downsizing, or handling an estate, we are here to help.
Word of mouth, mostly
Most of our business comes from people sent by the last family we helped. We think that’s how it should be.
“Aaron met at my convenience to get things started. We talked and he listened to my thoughts and we worked together to get things started. Great that he has connections and was able to get things moving overnight. Within hours of going out we had an offer. Aaron was able to walk through everything and keep things moving. Keeping things up with the title company and staying on top of issues to keep the sale moving helped me relax as we made it to closing. Thank you for everything, Aaron!”
“I can't say enough good things about my experience working with this incredible real estate agent. From start to finish, he demonstrated professionalism, integrity, and a genuine commitment to helping me navigate every step of the process... He never glossed over anything or pressured me into a decision—just honest, thoughtful guidance.”
“Aaron Boone did an outstanding job in assisting us in selling an estate property. His work was both professional and personal. I will highly recommend him to anyone.”
“Aaron Boone is the Mick Jagger of Real Estate! He knows his stage well. His advice is golden! He made selling my home in Fayette, Missouri so simple and stress-free... it sold in 24 hours and we got top $$$!”
Yes. For many families, selling a farm or acreage is part of retirement, downsizing, or a major life transition. We help review your options and create a plan that fits your next chapter.
Yes. Depending on the property and strategy, land may be offered as a whole, in individual tracts, or in another structure designed to reach qualified buyers.
Yes. We help sell farms, agricultural land, row crop ground, pasture, acreage, hunting property, recreational land, and other rural real estate.
In some cases, equipment and personal property can be discussed as part of the overall plan, especially when selling a farm, estate, or agricultural property.
Auction can be a strong option for land because it creates urgency, attracts local and out-of-area buyers, and allows buyers to compete in a structured environment.
We Help You Start The Next Chapter.
We regularly serve sellers and buyers across Boone, Audrain, Callaway, Cole, Monroe, Howard, Randolph, Cooper, Saline, and Pettis counties.
Real Estate Brokerage Services Provided By:
Juncture Real Estate, LLC. — 816-479-4700
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